American Home Shield

STILLS & MOTION   |   ASSIGNMENT

Content Library + Anniversary Campaign

American Home Shield came to us ready to build their first-ever content library. They had a rough wish list of stills and motion assets but needed a creative partner to sharpen the ideas and turn them into something we could actually shoot.

I shaped a shot list for four shoot days across six residential locations. My DP and I worked as a team — lighting each scene once for both formats. I'd shoot stills, then set the camera down to direct motion.

Running alongside the evergreen library was something more specialized: three vintage kitchen sets dressed to the decade — '70s, '80s, '90s — built for their 50th anniversary campaign. Brought to life with campy nostalgic performances and finished in post with a treatment that matched its era. Big lift, super fun!

50th Anniversary Campaign

the ‘70s

50th Anniversary Campaign

the ‘80s

50th Anniversary Campaign

the ‘90s